Winamp
Product Management and Marketing
Winamp is an iconic music brand reinventing itself for the creator economy, empowering artists and fans through new digital experiences.
Challenge
To modernize a legendary brand while launching a new ecosystem for creators — blending innovation, community, and legacy.
Industry
Music and Technology
Timeline
Q1 2022
Timeframe
3 years
Solution
Lyrics Agency supported Winamp through product management and social media management, helping define product strategy, coordinate development between teams, and manage digital communication across platforms.
